Mobile Site for Jack’s
Mobile is up and coming as a primary source for information. It is `now the most frequently used access point to online retail for most consumers. To capture an on-the-go audience, we needed to rethink how Jack’s Surfboards delivered their online shopping experience. We first started off creating an app-like interface that would be familiar with mobile users. The overall site design was revised to utilize simplified navigation, larger buttons and images that make mobile shopping easier. A streamlined checkout to easily guide customers to completing their purchases instead of sending them away frustrated. Content management on the backend is simple and easy to use as well!